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Shannon Lake runs her own consulting business and plans to work remotely from the ship while making up her own hours. The couple declined to share what they do for work and whether they will work during the trip. The Kenneys told TODAY Dec. 27 that when they first came on board, they had 200 followers, and that today, they now have 90K followers. The spokesperson did not share details regarding the passenger’s identity or the circumstances of their death.
Brandee Lake @iambrandeelake, Shannon Lake @swankalamode
But Sebastian says nearly all of the conflict came from members of the cruise community online, whom he says tended to be older and mistake his bluntness for ungratefulness. By the start of the 2024, the hashtag #UltimateWorldCruise had surpassed 150 million views and become its own form of must-see TV, all on TikTok. They've been answering questions and updating viewers on the cruise's latest new "characters" and storylines, from minor flooding to a rumored wine shortage.
Inside cabins aren't as bad as you think

Sebastian, a 33-year-old content creator based in Los Angeles, was one of them. Of course a lack of anything big happening hasn’t stopped an entire ecosystem of gossip, commentary and criticism from TikTok users marooned on the land. The people on board have become characters in a soap opera, and those watching are writing the storylines. It's no secret that Royal Caribbean has had its first world cruise planned for over a year, but social media took notice when the sailing began this week. As the trip set sail, however, people began reporting that there was a "class system" on the trip. People who are staying for the full trip are supposedly receiving preferential treatment over those who are not.
Month 1 highlights — December to January
TikTok and the media have become obsessed with Royal Caribbean's first ever world cruise for all the things that happen on pretty much any cruise. To prepare for the 9-month voyage, she arranged for a friend to stay at her home with her dog and reduced the hours of her job in marketing. For the next several months, she'll work remotely and will be taking advantage of the various stops and sights the voyage will have to offer. "I think that it is surprising out there to people that there's so many on the younger side who are on the cruise," she explained.

This 3-year cruise around the world is called off, leaving passengers in the lurch
I am majoring in health sciences, and I plan on starting nursing school in the fall; I would like to become a travel nurse. I enjoy being in school, and doing it while seeing the world has been one of the most incredible experiences. If I can use my nursing degree to help others while continuing to travel, that would be the dream. Cohen views this as an experiment that can hopefully offer insights into better policy for future cruises when it comes to things like privacy and cameras on board.
Social media users are effectively "opening the door to plot lines that create reality around the people who are just on the ship to enjoy themselves," Cohen added. The risk is that people at home or on board might change their behavior or even manufacture drama for views. Whereas TV producers typically hold the keys to casting and plot points, it's the viewers who are shaping the #CruiseTok narrative, by reacting to and interacting with the passengers' posts in real time. “I made an Ultimate World Cruise Bingo card for anyone else who is buckling in for this nine months TikTok reality show,” user @whimsysoul posted right at the start of the cruise.
They share vlogs of unglamorous sea days, featuring bad weather and laundry duties, as well as the highlights, such as what it’s really like to visit a World Wonder. The "cruise influencers" have also gained a lot, chiefly, hundreds of thousands of social media followers each. But most of them couldn't have predicted they would go viral overnight — let alone have to add "film and post daily TikToks" to their vacation to-do lists. At the time of this writing, the hashtag #ultimateworldcruise has earned over 150 million views on TikTok, with several passengers propelled to online stardom from posting about their time onboard the 2,490 passenger Radiance-class ship. For the lighter but still important logistics of packing, LRB says that her family took a very precise approach.
World cruises aren't new, but this is the first one that Royal Caribbean has done and being a mainstream cruise line, the attention it's generating may be related to the fact it's more approachable than on smaller lines. Royal Caribbean's Serenade of the Seas departed Miami to begin a 9-month Ultimate World Cruise on December 10, and TikTok has seen a flurry of interest for this kind of a cruise. Understand the world with a daily explainer plus the most compelling stories of the day. Sign up here so you don’t miss the next one, plus get newsletter exclusives. One would imagine Royal Caribbean isn’t pleased with his presence either — he’s been calling out the company for their low worker pay while also making the experience of actually being on the ship seem … kind of miserable.
A 9-Month Cruise Is TikTok's Favorite New 'Reality Show' - The New York Times
A 9-Month Cruise Is TikTok's Favorite New 'Reality Show'.
Posted: Tue, 02 Jan 2024 08:00:00 GMT [source]
Speaking to TODAY.com, 29-year-old Alé Kenney says that the cruise isn’t just a massive voyage made up of TikTokers and Generation Z. Passengers are currently staying on Serenade of the Seas, a ship that had its maiden voyage in 2003. Royal Caribbean’s Ultimate World Cruise is a 274-night trip that began on Dec. 10, 2023, when it left from Miami and is expected to come to an end in the same place on Sept. 10, 2024.
As user @megseestheworld notes, the entire experience reminds her of an episode of "Suite Life on Deck" when the sea days repeat themselves, a similar vibe to the movie "Groundhog Day." TikTok is turning the 9-month-long cruise ship into an official reality TV show. The couple are considering getting married on the cruise, but due to the itinerary changes, they have not been able to make it happen yet.
Luxury lines Silversea, Seabourn and Regent Seven Seas, as well as premium lines such as Oceania, Holland America Line and Cunard Line, have long had World Cruises. Viking started its first World Cruise in 2017, and even does a “longitudinal World Cruise” between the poles. Beyond getting out of the snow and seeing the world, we heard time and again that it was the crew that kept Crystal lovers coming back. Guests seemed just as excited to reunite with their favorite servers as they were to see each other. Hugs were given at the Trident Grill, as bartenders in the Avenue Saloon brought drinks to regulars without having to ask.
If you've been scrolling through TikTok in the last week, you've likely been served up video content around the nine-month-long Royal Caribbean voyage that departed on December 10. About 15 people onboard the ship have become documentarians of the experience, which has quickly captured public imagination. Case in point, the hashtag #9monthcruise has already racked up over 14 million views on the social platform. Since the ship set sail on December 10, TikTok has been flooded (no pun intended) with guests' posts documenting their trip.
There have been round-the-world cruises before, the first almost exactly 100 years ago. For the most part, though, those who started posting about their journeys on the cruise watched their TikTok follower counts jump from basically zero to more than 100,000 in the span of a few weeks. On #cruisetok, the passengers are characters, the updates are “plot,” and the actual destinations are simply backgrounds on which to project the maximum amount of drama.
Linderman has a dog, and she has friends and family helping out with his care while he lives with the person staying in her home while she’s away. By the time we spoke, Linderman and LRB had already been to six stops in nine days, including a visit to the Chichen Itza ruins. Perhaps the best update so far has come from Mike and Nancy, an older couple who have been chronicling their journey on the ship on TikTok. In a video posted on January 2, the couple dropped the bombshell that the ship was running out of wine. Of course, part of the fascination with #cruisetok is an obsession with the ridiculous lives of the super-rich and what they choose to spend their money on.
When a passenger dies on a cruise ship, several protocols are followed to manage the unfortunate situation. The course of action largely depends on the specifics of the voyage and the deceased's circumstances. Her mother, Renske Lammerding, has actual reality-TV experience as a cast member on “The Real Housewives of Pretoria” But Oosthuizen told The Post that people gravitate most to her everyday experiences. I have met so many people, experienced numerous cultures, and had the most amazing times in Argentina, Brazil, Chile, Peru... At the same time, the cruise hype also illustrates the potential risks of virality and social media culture itself. "We all respect that people who are on this ship spent a lot of money to be on this ship," he said.
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